Promotional Products have a long history in advertising brands and services. Their effectiveness and relative simplicity make them a staple of marketing. Marketing studies show that they have one of the lowest cost per impression rates of any advertising method.
Tag Archives: promotional products
Just How Effective are Promotional Gift Items?
Making decisions on how to spend your marketing budget is tough. There seem to be ever more marketing options for businesses. Deciding how to spend those resources strategically and effectively can be overwhelming.
Design smarter Direct Mail
In this age of media clutter, smarter direct mail is still the most efficient way to get up close and personal with your past, present and future customers. The cornerstone of reaching out and touching someone lies in effective graphic design linked to a dynamic, persuasive offer. Here are some design tips to help you create a strong foundation for your next direct mail campaign: Continue reading
Top Five Benefits of Promotional Products
A lot of business and corporate companies hand out different types of promotional gifts to their clients and customers as an act of gratitude, market building and appreciation. However, many business organisations are afraid of the costs associated with this type of investment. But advertising through promotional products offers you a wide range of advantages. Continue reading
