Branding Design Made Easy
Whether you are a start-up or a grown-up business, your clients are more aware than ever before about good branding design. So if yours doesn’t measure up to its competitors, then its perception in the eyes of your customers might not be an altogether positive one. At Upper Case our approach to brand design combines a no-nonsense marketing mind-set with intuitive creativity. The key ingredient for the creation of compelling brands relies on developing a ‘personality’ that the target audience emotively connects with. Our role is to clearly define these characteristics and execute them visually in an engaging way. So we keep asking questions and building the brief until we ‘get it’.
Branding design… plus a lot more!
Our branding questionnaire will help to identity the key aspects of your new brand identity and enable you to have an input into how we create it. We can also help you to come up with brand names, slogans and tag lines – all from the pen of a professional copy writer. As your new brand begins to take shape our designers will be able provide you with realistic mock ups of how it will reproduce on your marketing collateral, packaging, website, stationery etc. So when you do take the plunge and select your final design, you do so in the knowledge that it works across all formats. Once your branding is completed we can develop a set of brand usage guidelines – this will help to ensure that whenever and wherever it appears, your brand will always look its best.
Big agency results without the big agency prices
As you can see from some of the examples below, Upper Case have designed brands across a wide range of business sectors. Our focus is aimed at designing brands that will help to differentiate your organisation, and in doing so, help to add tangible value. Furthermore, our affordable pricing structure for start-ups and SMEs means you’ll get some pretty serious bang for your buck.