In this age of media clutter, smarter direct mail is still the most efficient way to get up close and personal with your past, present and future customers. The cornerstone of reaching out and touching someone lies in effective graphic design linked to a dynamic, persuasive offer. Here are some design tips to help you create a strong foundation for your next direct mail campaign: Continue reading
Tag Archives: direct marketing
Email marketing – get your timing right!
Statistics show that the timing of your email marketing communications can have a significant impact on email open rates. The hour of the day, the day of the week and even the subject matter all need to be considered carefully. So before you press the send button on your next eZine, eNewsletter or eShot, check out this insightful guide!
