DM Packs Made Easy…
An unusual box or pack arrives on your desk – your interest is immediately aroused. On opening it (as if you wouldn’t!) you see it’s personalised throughout with your name… you’re pretty impressed. And guess what?… all of the contents are tailored for you, including a special offer that’s proving hard to resist.
Only direct mail packs (or DM packs) can generate such emotions and impulses. As a method of persuasion it’s second to none, with proven response rates and sales take up. Creating DM packs that work this well takes a special skill-set. Upper Case possesses such skills, which over recent years have been recognised with 3 separate IPA awards for Best Direct Mail Campaign.
DM packs can combine many elements: custom presentation boxes, envelopes, personalised letters, brochures, branded promotional gifts, interactive games, give-aways or novelties. Upper Case can print, manufacture and source every element. We will also look after the concept, graphic design and copywriting for the entire project. It’s a dedicated one-stop-shop service that delivers amazing results and by that we mean sales!
As recipients of the Irish Print Award for best direct mail campaign on no fewer than 3 occasions, Upper Case can help you to design and print response-focused direct mail pieces, no matter how complex the brief. From a simple one piece self mailer to a multi-part DM pack, you can rely on our team’s expertise and years of experience to deliver engaging direct marketing campaigns that get serious results.
If you don’t have a targeting list or database we can help you source one. Working in partnership with a panel of list brokers, Upper case can help you to profile your target market and then acquire a mailing list to help drive your campaign forward.