Direct mail – delivering “one to one marketing” campaigns
Simply put, nothing touches direct mail (DM) in terms of results, response rates or return on investment. DM (or variable data printing) exploits the power of the database by combining it with a printed piece, creating a targeted, individually personalised marketing or sales pieces.
Direct mail pioneers for over 10 years
As two time recipients of the Irish Print Award for the best direct mail campaign, Upper Case are at the forefront, producing some of Ireland’s best DM literature. Since 2002 we’ve produced all manner of personalised and direct mail literature including: personalised invitations, newsletters, mail shots, personalised sales packs, postcards, tickets, awards, charity mailings, event launch packs, incentive/loyalty campaigns, brochures and catalogues.
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